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One of THE HARDEST parts about writing your own brand story is getting far enough away from your own nose. It’s hard to see past your own perspective. Even harder to silence the long-running narrative in your head that might not be 100% accurate.
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When you use the Character Analysis with your own brand story, you get to bust past the messy mental blocks that love to show up when you try to talk about yourself.
You get to find pieces of your story that say something powerful.
You get to discover pieces of your story that surprise you.
And you get to debut pieces of your story that connect with real people.
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We are all stepping into story with a very particular paradigm. We each have a worldview that shapes how we see and how we tell stories, and that worldview shapes the TRUTH we emerge with.
And when you don’t know what your paradigm is, when you’ve not done the work of discovering the pieces of your own worldview, then story loses its power – over you + over everyone else in your orbit.
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This isn't how-tos or AI-written ideas.
It's my curious heart + mind connecting to your curious heart + mind as we try to find and make meaning in this ever-changing world.
Become a better brand storyteller with these storytelling resources -- only found in your inbox
