Overview: Ever wonder why you can use and reuse storytelling frameworks like Donald Miller’s StoryBrand, but you still can’t seem to tell stories that are connecting with your audience or your team? 

Listen in to this episode as I think out loud WHY that might be and point you to something else that needs to come before those frameworks. . . The Storytelling Habits. 

Tune in to this 9-minute episode to learn:  

  1. Why storytelling matters and where we’ve gotten it wrong 
  2. The impact of story leaders like Donald Miller, Joseph Campbell, and Joan Scheckle 
  3. Why frameworks aren’t helping you tell great stories 
  4. The Storytelling Habits you need to apply BEFORE following the frameworks 

Find Out More: Dive deeper with my guide, “The Habits of Storytelling,” available at, offering 20 helpful questions to help you find and tell great brand stories

Join the Conversation: What stories have changed the way you think this week? Email me your insights and takeaways at

Ready to rethink storytelling? Listen now for a compelling look at what truly makes stories work!